Sally and Ross in the early days of Embella at one of their market stalls

HOW IT STARTED

Who could have imagined that the bracelet-making hobby of a seven-year-old girl might one day lead to a soul mate?

That's where our story begins.

Collage of Sally and Ross starting out with Embella, from making jewellery in the campervan to market stalls around Australia
Sally and her best friend Rachel at the opening of the first Embella boutique
The very first Embella Boutique store opening
Sally and Ross at the opening of their very first Embella Boutique store in Darwin

Eventually, they were drawn to Australia's Northern Territory. It was in Darwin that they spent six months at their first Mindil Beach Sunset Market during the beautiful Dry Season, a market that they have been trading at for over 15 years now.

Darwin soon captured their hearts and in 2012, they opened their first boutique store in the heart of this tropical city. making Embella one of Darwin's most iconic brands ever since.

After its success, Sally and Ross decided to introduce Embella to one of their favourite places in Australia, and that's when the Yamba Boutique opened. As their second home, Yamba's picturesque coastline and laid-back lifestyle fit Embella's coastal bohemian vibe perfectly.

a recent photo of sally, ross and their family around christmas time.

HOW IT'S GOING

collage of images including sally's family and images of sally's recent and most loved designs.
iconic anklets and toe rings including the aztec spiral anklet and in between the lines toe ring
handmade earrings in a mix match design, this moana mix embodies the ocean with soothing larimar gemstones
Bracelet and ring stack including favourites girl of the ocean ring and sea bubbles wrap, designed by embella jewellery
Sea Bubbles Necklace by Embella jewellery featuring silver beads on a silver chain