‘Embella was inspired by those sun-drenched moments and nostalgic childhood memories, making friendship bracelets using the sequins from my dancing costumes. It’s a passion that has followed me throughout my life and I am so grateful to share it with my community and see people love my jewellery as much as I have loved making it for them.’ - Our Founder, Sally

Our Story

Sally's journey with jewellery began in her youth, crafting friendship bracelets that she sold in her father's shop. Fuelled by a spirit of entrepreneurship and a love for creativity, she ventured further, founding "Sally's Coastal Beads" at just 16 years old.

Her creations quickly found a home at the Port Fairy Folk Festival, where her unique designs captured the hearts of many. Immersed in the vibrant Australian festival scene, Sally's business thrived as she danced under the stars, surrounded by the beauty of her handmade jewellery. It was during this time that fate intervened, leading her to meet Ross and setting the stage for the birth of Embella.

Inspired by the timeless allure of tradition and the adventurous spirit of bohemian exploration, Embella seeks to transcend fleeting trends. Each piece is a reflection of Sally's passion for craftsmanship, blending ancient symbology with contemporary elegance. As a masterful artisan, she weaves stories of the past into enduring heirlooms, embodying the essence of timeless beauty and cultural richness.

Our Mission & Values

Embella is dedicated to crafting exquisite jewelry inspired by the beauty of nature and the free-spirited essence of coastal living. Our mission is to empower individuals to express their unique style while fostering a deeper connection to the world around them through our thoughtfully designed pieces.

At Embella, our mission is to craft more than just jewellery; we aspire to curate experiences that resonate with the soul. Our commitment extends beyond creating beautiful adornments; it encompasses fostering a community of individuals who share a passion for embracing life's natural beauty and celebrating individuality. With each piece, we aim to evoke a sense of joy, empowerment, and connection to the world, inspiring our customers to live authentically and embrace their inner essence through our thoughtfully designed jewellery.

OCEAN LOVERS
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Rating of 4 means .
The rating of this product for "" is 1.

Team Culture

Our team thrives on collaboration, creativity, and respect. We believe in fostering an inclusive environment where every voice is valued, and ideas are encouraged to flourish.

OCEAN LOVERS
Rating of 1 means .
Rating of 4 means .
The rating of this product for "" is 2.

Feel Good Vibes

From our artisan craftsmanship to our customer interactions, we strive to create moments that uplift and inspire, leaving a lasting impression of joy and satisfaction.

OCEAN LOVERS
Rating of 1 means .
Rating of 4 means .
The rating of this product for "" is 3.

Quality Jewels

It's not just about the sparkle; it's about the story behind each piece. From the ethically sourced materials to the skilled craftsmanship, we pour our hearts into creating treasures that stand the test of time. With every jewel, we aim to bring a touch of luxury and joy into your life, making every moment sparkle a little brighter.

OCEAN LOVERS
Rating of 1 means .
Rating of 4 means .
The rating of this product for "" is 4.

Recycling by Repair

It's our commitment to sustainability and responsibility. Instead of discarding, we rejuvenate. Our skilled artisans breathe new life into beloved pieces, transforming them into treasures once more. It's not just about preserving jewellery; it's about preserving memories and honouring the journey of each piece. Together, we're making a conscious choice to reduce waste and embrace the beauty of imperfection.

OCEAN LOVERS
Rating of 1 means .
Rating of 4 means .
The rating of this product for "" is 1.

Team Culture

Our team thrives on collaboration, creativity, and respect. We believe in fostering an inclusive environment where every voice is valued, and ideas are encouraged to flourish.

Rating of 1 means .
Rating of 4 means .
The rating of this product for "" is 2.

Feel Good Vibes

From our artisan craftsmanship to our customer interactions, we strive to create moments that uplift and inspire, leaving a lasting impression of joy and satisfaction.

Rating of 1 means .
Rating of 4 means .
The rating of this product for "" is 3.

Quality Jewels

It's not just about the sparkle; it's about the story behind each piece. From the ethically sourced materials to the skilled craftsmanship, we pour our hearts into creating treasures that stand the test of time. With every jewel, we aim to bring a touch of luxury and joy into your life, making every moment sparkle a little brighter.

Rating of 1 means .
Rating of 4 means .
The rating of this product for "" is 4.

Recycling by Repair

It's our commitment to sustainability and responsibility. Instead of discarding, we rejuvenate. Our skilled artisans breathe new life into beloved pieces, transforming them into treasures once more. It's not just about preserving jewellery; it's about preserving memories and honouring the journey of each piece. Together, we're making a conscious choice to reduce waste and embrace the beauty of imperfection.

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